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Realme Strengthens India’s Manufacturing Ecosystem with Optiemus Electronics Partnership

By Gurminder Mangat , 17 April 2025
4

Realme, the Chinese smartphone brand, has taken a major step to boost its presence in India’s burgeoning tech manufacturing landscape by entering into a partnership with Optiemus Electronics. This collaboration is set to manufacture next-generation AIoT (Artificial Intelligence of Things) products locally, reinforcing India’s goal to become a global hub for technology production. With a focus on the government’s 'Make in India' initiative, this joint venture aims to significantly enhance the nation’s manufacturing capabilities, creating new jobs, and contributing to the domestic economy. This move marks a key milestone for both Realme and India’s tech industry.

A Strategic Move to Boost India’s Manufacturing Capabilities

In an era where global supply chains are undergoing transformation and nations like India are pushing for more localized production, Realme’s new partnership with Optiemus Electronics comes at a pivotal moment. As the global tariff landscape resets and India strengthens its push for high-tech manufacturing, Realme's decision to manufacture AIoT products locally aligns perfectly with both business and national interests.

This collaboration is not only a win for Realme but also a critical advancement in India’s efforts to promote indigenous manufacturing. By bringing high-tech production to the country, the partnership will help reduce reliance on imports and establish India as a global center for AIoT innovation and manufacturing.

Key Product Lines to Be Manufactured Locally

The focus of this venture will be the production of realme’s AIoT product portfolio, which includes popular devices such as earphones, smartwatches, and tablets. The first of these products, including the realme Buds T200 series, Buds Wireless series, and Buds Air series, are expected to roll off the assembly lines later this year.

This shift towards local manufacturing aligns with Realme's broader goal to cater to India’s rapidly expanding tech consumer market while also positioning the country as a key player in the global AIoT sector. By increasing local production capacity, Realme aims to provide high-quality products at competitive prices, while contributing to the country’s economic growth.

Employment Opportunities and Local Supply Chain Development

One of the standout benefits of this partnership is the significant job creation it promises. The joint venture is expected to generate over 2,000 new employment opportunities across India, providing skilled jobs in tech manufacturing. In addition to fostering job growth, this move will bolster the local supply chain, ensuring the availability of critical components needed for the production of AIoT devices. Components like Printed Circuit Board Assemblies (PCBAs), batteries, chargers, and cables will increasingly be sourced from within India, further strengthening the country’s self-reliance in tech production.

The partnership also signals a shift in India's tech ecosystem, with both Realme and Optiemus Electronics contributing to the establishment of a robust, high-quality manufacturing hub. This localized supply chain will make it easier for Realme to scale its production to meet growing consumer demand while ensuring the products are of the highest standards.

Realme’s Vision: A Global Manufacturing Hub

Realme’s long-term vision is to not only address the needs of Indian consumers but also expand the country’s footprint in global markets. By producing a wide range of AIoT products in India, the company is positioning the country as a hub for global innovation and manufacturing.

In the coming years, realme aims to export these locally manufactured AIoT products to other international markets, reinforcing India’s emerging role as a center of excellence in tech production. This move represents a significant step forward in reshaping global tech supply chains and diversifying production sources to reduce dependence on a few dominant players.

Conclusion

Realme’s partnership with Optiemus Electronics exemplifies the growing importance of India in the global technology manufacturing ecosystem. By leveraging the 'Make in India' initiative, both companies are committed to not only meeting the demands of the Indian market but also establishing India as a global hub for AIoT innovation. With a focus on expanding local production, creating employment opportunities, and contributing to the national economy, this partnership sets the stage for significant growth in India’s high-tech manufacturing sector.

As India continues to enhance its position as a manufacturing powerhouse, the realme-Optiemus collaboration is a prime example of how the nation’s tech landscape is evolving and its potential to become a key player on the world stage.

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Realme
Optiemus Electronics

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