iPhone 17

By Eknath Deshpande , 23 September 2025

The much-anticipated launch of the iPhone 17 in Mumbai drew unprecedented crowds, resulting in scuffles and safety concerns at one of the city’s flagship Apple stores. Consumers eager to acquire the latest device clashed over limited stock, prompting store management and security personnel to intervene. The incident highlights the immense market demand for Apple’s new flagship, reflecting the brand’s enduring popularity in India despite rising prices and economic pressures.

By Binnypriya Singh , 23 September 2025

A brief moment during a high-profile Apple event has captured global attention as the iPhone 17 slipped from the hands of Tim Cook, Apple’s CEO, in a video that quickly went viral across social media platforms. While the incident was fleeting, it sparked widespread discussion about product handling, corporate image, and public perception in the tech world. Observers noted the professionalism with which Cook managed the situation, underscoring the pressures faced during live demonstrations.