In a significant move towards digital transformation, Life Insurance Corporation of India (LIC) has introduced a new WhatsApp bot for premium payments, enhancing convenience for its vast customer base. This feature allows policyholders to easily check due premiums and make payments via UPI, net banking, or credit cards, all within the messaging platform. LIC's CEO, Siddhartha Mohanty, highlighted the ease and efficiency the new service brings to customers, reinforcing the company's commitment to modernizing its operations.