Flipkart has announced the launch of its annual Big Billion Days Sale 2025, commencing on September 23, promising consumers a wide range of discounts, deals, and festive offers across categories such as electronics, fashion, home appliances, and more. The event, strategically timed ahead of Diwali, aims to capture heightened consumer spending and compete aggressively with rival e-commerce platforms. With special bank offers, no-cost EMI options, and exclusive early access for Flipkart Plus members, the sale is poised to drive significant online traffic and sales.